Sleeps for John Frieda

A concrete photo shoot!

As part of their communication campaign, the John Frieda house told us the realization of different refined shapes to come and dress up a phototic shoot. Each Cliché was then used to communicate on the new range of John Frieda products launched in Germany.

This work was made in a team with the Parasol Island studio, Matthieu Douart at the artistic direction, John Braun in photography and Pauline Gaizal at Set Design.

Identity card of the product:

What: Clean shapes for photography shooting

Date: Spring 2016

Time : 1 month

Destination : Germany - Berlin

Weight: 200 kg

Number of units: 30